A Cheshire based Landscape Design company, committed to bringing innovative ideas to every garden. Alexandra Froggatt Design focuses on designing beautiful details and incorporating unique features, whist ensuring the garden not only complements but improves its surroundings.

Alex started as a Biology graduate who specialised in Botany. From there she started carving a career in wildlife conservation. It quickly became apparent that gardening was where her passions truly lay, combining an avid interest in plants with strong artistic talents.

Over the following few years she gained experience as a gardener and honed her design skills as partner in the Sheffield based landscape design company, Wildflower Gardens. Upon returning home, she setup AFD a garden design company that is committed to bringing innovation to every garden. Established in 2010, it focuses on beautiful details, often incorporating bespoke sculptural elements. Due to their simple but elegant designs and thoughtful planting, each garden not only complements, but enhances it’s surroundings. One of AFD’s residential gardens was shortlisted for 2 awards: The SGD awards 2017 and the Northern Design Awards 2017.

Alongside residential gardens, AFD has designed and installed 7 show gardens for the RHS and Gardeners World Live, including 2 Platinum awards and a Best in Show at GWL and Gold and Best in Category at the RHS. Alex is a living wall expert, having designed and installed green walls for over a decade.


Alexandra Froggatt

Founder & Creative Director

Pre-registered Member of the Society of Garden Designers

Lymm, Cheshire

+44(0) 7711 989 582


VAT registration number 341566406



2011. Silver Gilt and second place in the ‘Young designer of the year’ Competition. ‘Rider on the Storm’ RHS Flower Show Tatton Park


2012. Gold. ‘Smoke and Mirrors’ The RHS London Plant and Design Show.


2012. Silver Gilt. ‘Air on a Green String’ RHS Flower Show Tatton Park.


2014. Silver Gilt and Best in Category (APL ‘Your Garden, Your Budget’). ‘Garden of Solitude’ RHS Flower Show Hampton Court Palace.


2016. Silver. ‘Capability Brown’s Enchanted Tea Party’ sponsored by Wyevale Garden Centres.  BBC Gardeners World Live.


Best of Houzz 2017 – Service 


Society of Garden Designers Awards 2017 Finalist. 14 Kennet Gardens, Bradford on Avon.


Northern Design Awards 2017 Finalist. 14 Kennet Gardens, Bradford on Avon.


2019. Platinum and Best in Show! ‘The Watchmaker’s Garden’ BBC Gardeners World Live.

Northern Design Awards 2020 Finalist. Dragonera, Cheshire.   2022. Platinum ‘The Hideout’ BBC Gardeners World live.    

houzz-badge best of service-2017-333x333 SGD_AwardLogo2017_FINALIST NDA Badge Finalist 2017